On the opinion pages
of the New York Times, Mark Bittman talks of is current issues of the modern
food industry. In his essay, How Should We Eat?
Not only does he critique food processing companies and those that consume
their products, he attacks the modern reports sent out with recommendations
based on nutrition and health and the lack of enforcement of these
recommendations by Americans. To his audience of Americans, those of the
country renown for increasingly shocking food issues, he uses facts and
statistics and words like "our" and "we" in an attempt to
shed light on the importance of remodeling the food industry and how it majorly
affects our country. While reciting various facts found within a report
released by the Dietary Guidelines Advisory Committee, Bittman said, "At
least some of the 117 million Americans who have "preventable, chronic
diseases" (the reports number, and phrasing) do so at least because of the
failings of recommendations like these." This strategic use of a direct
statistic directly from one of these specific reports themselves illustrates
the fact that Bittman is incredibly well-informed of this current situation.
His implementation of logos increases his credibility, thus supporting and
strengthening his overall argument. He also uses words such as "our"
and "we". Towards the end of the essay, he says, " At the risk
of sounding like a broken record, I think it would help if we had an
overarching statement defining "food" and our rights regarding it,
something like "All Americans have the right to nutritious, affordable,
sustainable and fair food." Bittman's inclusion of such small, seemingly
unimportant words have a major impact on his essay. It makes it appear to be
less of a lecture and it makes him apart of his own audience. It relates him to
his audience and supports the idea that his argument is applicable himself
also. This increases his ethos because they serve as a disclaimer. Overall, I
thought that this essay was extremely well written and that Bittman did a
remarkable job of addressing this increasingly prominent issue. In How Should We Eat?, Mark Bittman sheds light
on the issue of the modern food industry, something that all Americans should
definitely be concerned with.
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